Great Question

Great Question puts your whole research workflow inside ChatGPT and Codex. Create research studies, recruit participants, and pull what customers said, without leaving the chat. All backed by verbatim quotes you can trace to the session.

You don't need to know which study holds the answer. Ask "What have customers said about our checkout in the last six months?" and it searches your transcripts, highlights and insights, then comes back with quotes, so everyone on your team makes research-backed decisions with confidence.

It works the other way too. Describe what you want to learn and it sets up the study, an interview, survey or prototype test, with the screener, incentive and participants ready for you to review.

Your existing Great Question permissions apply, so it only sees what you can see.